The following are the workshop notes for Newspace’s Words and Pictures by Lorelle VanFossen in Portland, Oregon.
The workshop covered the following:
- Writing for Audience and Search Engines:
- Virtual Storytelling Techniques
- Community Building
- Writing for Social Media
- Finding Inspiration and Motivation
- Tips and Tricks
- Article Structure and Formatting
- Image Embedding
- Site Core Content
- Editorial Calendars
The following are resources and references to help you take the next step forward in writing for the web for photographers and photobloggers.
Web Writing Tips and Tricks
- Web Writing Basics:
- The Web is All About The Writing – Lorelle on WordPress – Lorelle on WordPress
- What You Must Know About Writing on the Web – Learning from Lorelle
- Blog Exercises: Things I Wish I Knew When I Started
- WordPress School: Paragraphs and Line Breaks
- What is a Properly Formed Link?
- WordPress School: Intrasite Links
- WordPress School: Blockquotes
- Copyright: How to Quote and Cite Sources
- WordPress School: All the HTML You Need to Know
- WordPress Site Structure and Organization – Learning from Lorelle
- The Basic Structure of a Blog Post
- Writing Tips:
- Speed Blogging Tips and Techniques – Lorelle on WordPress
- WordPress School: The Article Series
- Web Writing: The Editorial Article
- The Blogging Journey – Blog Your Passion
- Advice on Blogging Can Come From How Not to Blog – Blog Your Passion
- The Perfect Post Length – Blog Your Passion
- Words Count – Blog Your Passion
- Cultural Colloquiums and Blog Writing – Lorelle on WordPress
- Creating Effective, Attention-Getting Headlines and Titles – Lorelle on WordPress
- Writing Effective, Attention-Getting Headlines and Titles on Your Blog – Lorelle on WordPress
- WordPress Tip: Writing Customized Post Headlines, Title Tags, And Permalinks – Lorelle on WordPress
- Writing Better Blog Post Titles – Lorelle on WordPress
- The Web is All About The Writing – Lorelle on WordPress
Writing Your Profile/About
The following articles focus on writing your profile for your social media and websites, as well as adding Gravatar, Blavatar (blog avatar), and profile images.
- Who The Hell Are You? – Lorelle on WordPress
- Prove It: It’s Starts With Defining Who You Are
- Prove It: What Makes You Trust a Website?
- Prove it! Kym Huynh Bio Reloaded
- Blog Exercises: What Do You Do?
- WordPress School: Your Profile
- WordPress School: Gravatar
- WordPress School: Blavatars
- Your Blog is Your Business Card – Lorelle on WordPress
Preparing Images for the Web
The process of preparing images for the web include resizing them for web publishing. These articles offer tips and information on image preparation and embedding in WordPress and other social media sites.
- WordPress School: Image Preparation
- WordPress School: Images
- WordPress School: Background Images
- WordPress School: Image Lessons
- WordPress School: Header Art Images
- WordPress School: Text on Images
- How to Add Images in Your Post Content
- Public Domain, Free Photography and Images for Your Blog
- 7 Tips to Manage Images In Your Photoblog – Hongkiat
The Social Web: Commenting and Interaction
Don’t forget that writing and publishing on the web also means interacting on the web. The following articles will help you learn how to write comments better and improve your social media communication skills.
- How NOT to Comment on Comments – Lorelle on WordPress
- Blog Exercises: I Don’t Have Any Comments
- US Air Force Web Posting Response Assessment – Learning from Lorelle
- Your Comment is a Mini Resume. Let It Speak Well of You. – Blog Your Passion
- Editing Your Blog Comments – Lorelle on WordPress
- Attack of the Mean Commenter: Blocking Commenters and Comments on Your WordPress Blog – Lorelle on WordPress
- Blog Exercises: Comments and The Blog Bullies – Lorelle on WordPress
- Social Networking and Relationships:
- Blog Exercises: Expanding Your Social Web Connections
- Blog Exercises: Define Your Target Audience
- Put You Inside Your Blog Where We Can See You – Blog Your Passion
- Blog Exercises: The Search for Like Minds
- Blog Exercises: Building Blogger Relationships
- Blog Exercises: Where is Your Audience
- Write for a Larger Audience – Blog Your Passion
- If Not Blogging for the Audience You Want, You Get the Audience You Deserve – Blog Your Passion
- Slow Down, Care, and Be Honest With Your Readers – Blog Your Passion
- Is Your Blog Your Resume? – Blog Your Passion
- Where Are You? We Are Here. – Blog Your Passion
- Waiting to be Let Inside – Blog Your Passion
- Are You Peaking Out From Behind the Curtain? – Blog Your Passion
The following articles pertain to setting up a photoblog, a topic not covered in the workshop. Basically, a photoblog is a website with the emphasis on photography, be it a site filled with images or words and images, or writing about photography and the photographic work you are doing. The designs emphasize the images or words and images, and honestly are no different from other sites. Some photobloggers have self-hosted versions of WordPress to take advantage of photography and image gallery WordPress Plugins, but WordPress.com has galleries and slideshow capabilities also. Note that one benefit of these WordPress Plugins is to help you organize, manage, tag, and create albums of your images, something still in its infancy on WordPress.com and the Jetpack WordPress Plugin. However, if you just wish to publish your images and manage them elsewhere, these features are not necessary.
- Photo Blogging 101, Part 1 — WordPress.com News
- 50 Wonderful, Inspiring Photoblogs – Smashing Magazine
- Photoblogging: How to Start a Photo Blog – PictureCorrect
- The Beginner’s Guide to Creating a Photoblog: Part 1 – Envato Tuts+ Photo & Video Tutorial
- Photo Blogging to Photo Business: How Martin Bailey Turned Photography into a Career in Japan – The Unframed World
- Blog Power – Why You Should Consider Setting up a Photoblog – Digital Photography School
- How to Create a Photography Blog – Part 1
- The Most Important Tip For Running A Photo Blog – Fstoppers
- The Ultimate Guide to Photoblogging With WordPress – WPMUDEV
For Serious Writers, Authors, and Self-publishers
If you are considering becoming an author and self-publishing or working with a publisher, the following articles offer tips for using WordPress for author sites.
Blog Exercises to Flex Your Blogging Muscles
Lorelle has several series to improve your blogging and WordPress skills. Check out her ongoing WordPress School and Blog Exercises series.
The following two assignments are to be published on your website or social media channel. Please paste a link (in proper format) in the comments to the assignment and share your lessons learned and experiences with the assignments. We’ll check it out and comment on your post.
Write a tutorial explaining how to do something you know well. Keep it short and specific and use the following:
- Lists (UL and OL)
- A minimum of three images, properly prepared, aligned right, left, and center
Using Feedly or another feed reader service, find an article that inspires you and write a post about it and how it inspires or motivates you or write a commentary about the topic.
- Include a link to the original article on the web
- Include headings, lists, and other links if appropriate
- Include images properly prepared and aligned if appropriate
- If published on a website, include a link to this article in a sentence at the bottom of the post that discusses that this is an assignment in your Newspace workshop on Words and Pictures. Upon publishing, it will generate a trackback, a link back to this article, in the comments. We will visit your post and check it out.
Again, my thanks to everyone. What a group. You inspire me!